Indonesia Conference Directory

Corresponding Author
Nur Afni Halil

Institutions
Universiti Putra Malaysia

Abstract
Social media has been proved to provide tremendous benefits to the organization and enable the interface web-s content establishment, cooperation and conversation by applicants and the societies. Despite the advantageous of adopting social media, this new medium is prone to risks. Although this new medium provide opportunities to stakeholders, the organization might lose control over the dissemination of the information. Complementary to this, social media policy is needed to help the organization to monitor and observe the employees- behaviours pertaining to social media. However, the establishment of regulatory framework such as guidelines and policy are still lacking. In addition to this, research on the antecedents of social media policy adoption are still scarce. Complementary to this, this paper will explains existing studies on the area of organisation culture, knowledge and the characteristics of policy towards social media policy adoption.

Keywords
Antecedents, Social media, social media policy

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/BEChaduzvYxe

Corresponding Author
Farida Rahmawati

Institutions
Universitas Negeri Malang

Abstract
This study explores the farmer-s contract of rice field cultivation at Legundi village, Karangjati District, Ngawi Regency. The subjects of the study are internally and externally interconnected. Internally, this study involves owners, farmers, and laborers, who are contracting the rice field cultivation. Meanwhile, it externally includes groups of farmers and markets (tengkulak). Using qualitative design with descriptive of economics type, the researcher infers that from the contract identification result seen in institutional perspective, internally, there are rice field owners as the principal, farmers as the principle/agents, and the agricultural labor as the agent. Moreover, externally, there are groups of farmers and markets (tengkulak) as the principles. Accordingly, based on sharia perspective, there are forms of ijarah (rent) cooperation and mukhabarah (profit sharing). The result of contract analysis, on the other hand, found out that there was a problem of asymmetric information and moral hazard suspected from institutional perspective due to an incomplete contract. Meanwhile, from the perspective of sharia, there was a problem which was suspected not related to the principles of sharia because of the lack of understanding about fiqh muamalah.

Keywords
Agency Theory, Murobakhah System, Farmers Contract

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/dRZeEFU4NzqC

Corresponding Author
Nor Ezzatul Hanani Mohamed Rosli

Institutions
Department of Communication, Faculty of Modern Languages and Communication, Universiti Putra Malaysia, Serdang 43400 , Malaysia.

Abstract
Halal industry has gained interest all over the world from different continents. However, the public confidence towards the Halal product has shaken due to the series of high-profile Halal issues and scandals involving the top brands. A single Halal issue can easily balloon into a major crisis on a global scale. In Malaysia, food crises related with Halal issues are becoming an imperative issue among Halal consumer with organizations facing crisis that have been suspected to sell Non-Halal food products. This crisis has the potential to damage organization image and initiate intention of boycotting the organization. Therefore, the appropriate crisis response strategy needs to be adopted in order to manage the outcomes of this crisis. This article theoretically explains the crisis response strategies that most effectively accommodate the level of organization crisis responsibility perceived by the halal food consumer in order to manage image and intention of boycotting the organization. Crisis response strategy is proposed to mediate the relationship between the organization crisis responsibility and the outcomes of the Halal food crisis, and religion characteristic to moderate the relationship between organization crisis responsibility and crisis response strategy on the outcomes of the Halal food crisis.

Keywords
Boycotting Intention, Crisis Responsibility, Crisis Response Strategy, Halal Food Crisis, Organization Image.

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/kJtYNqXAGMQ4

Corresponding Author
Sintesa Aulia Ramadhani

Institutions
Airlangga University

Abstract
One of the halal attractions in Indonesia is Lombok island. Lombok island is the Best Halal Travel Destination in Indonesia according to the IMTI 2018. According to Muslim standards, the Lombok island is worthy of being a halal destination. Lombok has been named as the best halal destination in the international arena in tourism, the World Halal Travel Summit 2015. The award was held at The Emirates Palace Ballroom, Abu Dhabi, Arab Emirates Emirate (UAE). In fact, Lombok managed to win two titles at once, namely as Worlds Best Honeymoon Destination and Worlds Best Halal Tourism Destination. Besides being known as the island of 1000 mosques, Lombok also provides easy access to buying halal food, easy access to sharia hotels, making rules for visiting sharia beaches, and religious communities. By looking at the various achievements of the Lombok island, researchers want to find out the causes of tourists visiting the Lombok island. Therefore, the research aims to determine the effect of destination image and subjective norms on the intention to visit Lombok island. This research using 100 samples where the sample criteria are at least 17 years old and have never visited a halal destination in Lombok. This study uses SPSS 22. The results of the study concluded that destination image and subjective norms had a significant influence on intention to visit halal destination in Lombok island.

Keywords
Destination image, Subjective norm, intention to visit

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/PgajvGwLN29J

Corresponding Author
Dhika Maha Putri

Institutions
Universitas Negeri Malang

Abstract
Celestial management is a method that incorporates spiritual values in the management of a organization. The value of spirituality in organizations is believed to be able to make a positive contribution to business development. On the other hand, celestial management can be used to avoid organizations from things that are prohibited in Islam. This study aims to provide a clear framing of the implementation of celestial management in MSMEs business practices. AA Packaging is a MSMEs in Malang, East Java, which has actually successfully implemented celestial management in the organization. The focus of this research is to find out how the implementation of celestial management at AA Packaging can drive the growth of its business. This research was carried out using qualitative approach, with case study method. The data collection was conducted by means of document analysis, observations and interviews to the parties related to celestial management implementation. The data obtained is then reduced, identified and analyzed for answering research questions. AA packaging implements celestial management in organizations through capital and financial policies. The AA Packaging owner thinks that organizational policies made based on celestial management are one of the efforts of dawah. In addition, the celestial management policy is also realized through giving shodaqoh to those in need. AA packaging has proven that the celestial management policy is positively able to drive business growth. In the future AA packaging will continue to base various business decisions on celestial management so that one day an Islamic organizational culture can be formed properly.

Keywords
Celestial Management, Organizations, MSMEs, Business, Halal

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/JGLkEmhdwfD4

Corresponding Author
WAN YUSOFF WAN SHAHARUDDIN

Institutions
a) Centre for Language Studies and Generic Development, Universiti Malaysia Kelantan,
Locked Bag No. 01,
16300 Bachok, Kelantan, Malaysia
*yusoff.ws[at]umk.edu.my

b) Faculty of Applied Communication,
Multimedia University, Persiaran Multimedia, 63100 Cyberjaya, Selangor, Malaysia

c) Centre for Language Studies and Generic Development, Universiti Malaysia Kelantan,
Locked Bag No. 01,
16300 Bachok, Kelantan, Malaysia

Abstract
In the face of the public, having certain types of influence is perceived to may help practitioners and even ordinary employees to draw the people-s attention into believing the news or story which spreads to serve any particular purpose. However, it is believed that previous researchers are yet to develop a set of items that can help to interpret the role of influence and power dimension among employees. This study aims to identify the key factors that can help to affirm the suitability of a set of items namely Influence Resources Scale (IRS). A total of 187 respondents consisting of school teachers in Kelantan had voluntarily participated in providing feedbacks towards the Influence Resources Scale (IRS). The completed questionnaires were analysed in the exploratory factor analysis procedure to identify the role of influence and power dimension among employees. A principal component analysis procedure along with the varimax rotation was conducted. The factors generated from the procedure are: Relational: Internal, Informational: Access to Information, Individual: Skills and Individual: Professional. The study concludes that the four –factors derived from principal component analysis with varimax rotation can help to assess the role of Influence Resources among Teachers in Kelantan, Malaysia. The study also suggests that the IRS scale can be replicated to other local and Asian respondents as a predicting factor towards additional variables such as gossip engagement and individual work performance.

Keywords
Exploratory Factor Analysis, influence, influence resources, teachers, Kelantan

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/xjYPU64fkWgr

Corresponding Author
Muhammad Nur Fitri Razak

Institutions
Department of Communication, Universiti Putra Malaysia

Abstract
Nowadays, Halal market share is skyrocketing an estimated to hold a 21.1 % share in the global market by the end of 2019 and has become a major market globally. Thus, this opened up more opportunity for researchers to study the aspects of the halal industry. Most of the studies focus surrounding the halal industry is discussing surrounding the supply-chain management and only a few studies that focus on organizational performance as a whole. This article aims to analyze the existing literature on the halal industry and the factors that influence organizational performance. As for the methodology, this paper is guided by the PRISMA (Preferred Reporting Items for Systematic Review and Meta-Analyses) review method. A systematic review of the Web of Science, Scopus, Emerald and Science Direct databases resulted in 14 related articles that have been chosen. Further review of these articles resulted in 4 main themes which are management and strategies, halal, consumers- demand and organizational environment. These 4 themes were expanded further to produce another 15 sub-themes. The articles that had been chosen were ranging from the halal certification, halal product development and of course supply-chain management and it will conclude the performance of the organization based on the themes that have been identified which is the factors that influence it.

Keywords
Halal, organizational performance

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/LAcKEmRHqB9N

Corresponding Author
Mohamed Shafiq Mohamed Ayub

Institutions
FACULTY MODERN LANGUGAGES AND COMMUNICATION
UNIVERSITI PUTRA MALAYSIA (UPM)

Abstract
A strong organizational reputation can take years to develop, yet it can easily be damaged or destroyed with a single crisis event. The purpose of this study is to look at how Rayani Air executed its crisis communication strategies during the suspension of the orgnaization and the youth perceptions of the credibility of different response strategies used by Rayani Air. The study is rooted from the socio-psychological tradition to aid in predicting when a communication behavior will succeed and when it will fail. It is a case study of Rayani Air- crisis communication strategies consisting of both a qualitative and quantitative research and better known as a mixed methods research. The qualitative research is carried out to support the quantitative methods. Five informants were interview in depth to support both the quantitative data using a descriptive analysis.

Keywords
Crisis Communication, Crisis, Situational Crisis, Image Restoration

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/jPTbyf6LzqVF

Corresponding Author
Jen Sern Tham

Institutions
Jabatan Komunikasi
Fakulti Bahasa Moden dan Komunikasi
Universiti Putra Malaysia
43400 UPM Serdang, Selangor, MALAYSIA

Abstract
Dalam dunia yang dipacu dengan kemajuan teknologi pada masa ini, imej ialah satu unsur yang memberi impak yang besar terhadap organisasi. Imej dan identiti sesebuah syarikat atau firma didakwa mempengaruhi persepsi dan pemilihan terhadap jenama produk atau perkhidmatan. Perkara yang membezakan antara syarikat perbankan di Malaysia adalah bagaimana sesebuah syarikat itu mempersembahkan imej korporat mereka dalam usaha untuk menarik perhatian pelanggan. Imej korporat yang kukuh dipaparkan dikatakan mampu mempengaruhi kepercayaan pelanggan terhadap sesuatu produk atau servis perkhidmatan. Tujuan utama kajian ini adalah untuk mengenal pasti faktor-faktor yang menyumbang kepada kepuasan pelajar Universiti Putra Malaysia (UPM) tentang perkhidmatan yang ditawarkan oleh bank-bank komersial tempatan. Kajian ini dipandukan kepada Teori Isyarat dan SERQUAL. Seramai 150 orang responden daripada Bacelor Komunikasi, Fakulti Bahasa Moden dan Komunikasi telah menyertai kajian ini. Persampelan secara rawak telah digunakan dalam kajian ini untuk mendapatkan responden dan data telah dikumpulkan melalui borang soal selidik yang ditadbir sendiri oleh responden. Keputusan menunjukkan bahawa terdapat tiga daripada enam faktor utama pendorong kepuasan tentang perkhidmatan perbankan komersial dalam kalangan pelajar UPM iaitu dimensi empati, dimensi responsif dan dimensi kebolehpercayaan. Kesimpulannya, kajian ini dapat menentukan bahawa dimensi responsif ialah peramal utama terhadap kepuasan pelajar UPM tentang perkhidmatan perbankan komersial di Malaysia.

Keywords
Identiti korporat, imej korporat, kualiti perkhidmatan, perbankan komersial, Universiti Putra Malaysia

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/rfR23tbKhFqT

Corresponding Author
Syed Agil Shekh Alsagoff

Institutions
Universiti Putra Malaysia

Abstract
The popularity of digital media and the availability of a seemingly borderless world of communication networks have formed a new environment which supported by the Information and Communication Technologies (ICT). Along with the Malaysian government-s Multimedia Super Corridor (MSC) projects, a National Communication and Multimedia Policy were introduced. This was to provide clear guidelines for the media industry behavior and encourage the development of self-regulatory mechanisms for local industry players while minimizing the costs of regulation. The implementation of voluntary codes of practice for the industry must be in line with the government-s policy objectives. This study identified how the self-regulatory mechanisms would benefit the industry and the future growth of media technologies in this country. This is for the industry to proactively respond to the winds of change breezing through media convergence technology policies and legislations on certain key issues faced by the Malaysian media environment. The study identifies an important relationship between the regulators, media industry and public interest upon the implementation of media self-regulation in Malaysia. The challenges faced by the government and media players regarding the broadcast of new media content had become a discourse for the both parties to implement best practices of self-regulatory mechanisms. These issues sanction the self-management of information dissemination in the name of public and industry interests, while in the same token ensure preservation of the national identity and cultures

Keywords
Media self-regulation, codes of practice, media legislations

Topic
Halal Business Management, Marketing, and Communication

Link: https://ifory.id/abstract/HFeXJjNcqykg